Small Planet
Consulting provides research, business management, marketing and project
management services to tourism destinations, organizations and enterprises.
In all of our assignments, a practical and sound understanding of the
marketplace and its needs and expectations is applied to ensure successful
tourism development, be it at the destination or enterprise level.
Small Planet goes beyond providing advisory and technical services to
assisting clients with implementation of plans. This experience
ensures that a very practical perspective on product and market development
underpins every Small Planet project.
Small Planet’s
specialties include:
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Sustainable
Tourism – including nature tourism and ecotourism, indigenous, cultural,
horticulture, birding
and community-based tourism market niches
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Built tourism
attractions - including museums, cultural centres, interpretive centres,
marine centres
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Partnerships -
developing and implementing strategies for tourism product development,
marketing and training through partnerships with the international
sustainable tourism travel trade, media and NGOs
Small Planet’s
key tourism services include:
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Market research and assessment
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Product inventories and assessment
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Marketing strategies and action plans
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Product and program development strategies
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Sustainable tourism strategies and business plans
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Sustainable tourism and protected area planning and management
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Community based tourism participatory planning and development
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Market and financial feasibility assessment
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Business and market planning for built attractions
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Tourism and community capacity building training
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Eco-resort and eco-lodge planning
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Implementation of tourism strategies and plans
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